StreamGeeks - EP 22 - How to Gain LIVE viewers on Facebook for Your Business

January 15, 2018

The StreamGeeks are a small team of video production professionals specializing in live streaming. Located outside of Philadelphia, Pennsylvania the team has over 20 live broadcasts available free to the public reviewing how businesses can best take advantage of live streaming. This week the StreamGeeks have published a free guide outlining 10 tips to gain more live viewers on Facebook to grow your business. 

Download our Free Facebook Live Guide here: https://streamgeeks.us/facebook-live-guide/

There is a HUGE need for professional video on Facebook especially live video. In this presentation, we will review how to increase your video quality and breakthrough with Live Video. We suggest users develop a niche on YouTube and Facebook. Use a press release, be prepared with an agenda. Content is important but so is the space that you deliver your presentation. Think about your studio… Then consider the lights, cameras and action.

“We are so happy to have a job where we can dedicate ourselves to promoting the live streaming industry” says Chief Streaming Officer, Paul Richards. “With over 20 episodes on live streaming we are finally ready to tackle Facebook Live streaming after the recent algorithm changes on the platform.”

10 Quick Tips:

  1. Have a regular show to give you audience a time and place to be.
  2. Gather email addresses and notify your audience when you go live via email.
  3. Start a Facebook Group and invite your audience to take things to the next level!
  4. Organic Growth will happen over time. Don’t forget to link all your websites/social profiles back to your Facebook page.
  5. Collaborate and Share with creators/companies in your space.
  6. Use instagram and drive traffic back to Facebook.
  7. Use Live Streams and
  8. Engagement to invite people to like your page.
  9. Everyone that engages with your live stream can be invited to like your page. This is the best way to grow your likes based off engagement from your audience.
  10. Find the direct link to your Facebook Live Stream and send your audience to their via email. This will increase your chances to go viral and improve overall reach.

Having great content is the best way to promote engagement. You can also ask for Likes and even use something called Facebook Live Reactions. A Facebook Live Reaction is a way to have your audience vote with emojis. We will demonstrate this process of boosting engagement in our live video.

The free StreamGeeks training catalog already includes tutorial on growing your live streaming audience, transitioning from video to live, interviewing guests and much more. Interested businesses can access the free video on the StreamGeeks YouTube Channel here. Don’t forget about the power of Native Video on Facebook. Do not simply share your YouTube videos on Facebook. Native video on Facebook will perform 10X better! It’s important to have a budget for boosting posts on Facebook.  But don’t forget to use an audience that will respond to your content and ultimately like your page and buy your product.  Learn from your boosted posts and see what demographic responds best to your content. One of the most important about live streaming is creating engaging and interactive content that responds to your audience. The magic happens when both the hosts and audience are having fun. Try your best to spice up your studio and have fun with this awesome experience.

Receive live show updated by liking the StreamGeeks Facebook page here. Each week the StreamGeeks have a giveaway free live streaming technology for viewers. Sign up to win a free live streaming camera and much more at https://streamgeeks.us/giveaway.

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StreamGeeks || Episode 21 || Intros, Outros & Graphics for your live show || Adobe Photoshop/After Effects Tutorial [Audio]

December 19, 2017

In Episode 21 of StreamGeeks we talk all about creating the graphics for a professional live show.

This is our last show of the year so we will quickly take a look back at the past 20 episodes and how our live show has grown. As some of you know, every show we provide the graphics we use in a free download called Tess’s Live Show Goodies available at: https://streamgeeks.us/graphics . Today we really dig into the software we use to create our digital graphics and video assets for our live show which will include: intros/outros, lower thirds, social media titles and video bugs. Paul has been creating graphics and videos for live video productions for over 2 years with over 200 live shows under his belt. So we will talk about ways to streamline your workflow, keeping your show fresh and reducing the processing load on your computer.

It’s important to keep your show branding consistent through your visual presentation so we talk about the important of a short intro, triggering lower thirds, integration with YouTube/Facebook viewer comments and video thumbnails. The StreamGeeks go over everything from Photoshop, to After Effects and SEO thinking through our entire live show strategy from video, to podcast and blog. Paul and Tess take us through After Effects tutorials for creating intro and outro video clips which are short fun and to the point. We then jump into creating social media titles with your brand that can share viewer comments on the screen.

Finally, we use a combination of Photoshop and Adobe After Effects to create a custom lower third video bug. A “Video Bug” we call short video clips that crawl onto the screen to display a short bit of information like the show time or your logo. These are usually MP4 video files which we discuss using a chroma key to keep file size down. We also demonstrate how we setup our pre-show and the importance of starting early. We have done the research and learned that on average it takes 10-15 minutes from the start of your live show until you reach your peak concurrent viewers.

This gives you a chance to catch up with your live viewers and get excited them about your main presentation while your audience is building. We always suggest using a countdown timer to let people know exactly how long it will be until the start of your live show. We even suggest creating a fun strategy for the pre-show so you can tease the most important parts of your presentation to keep your audience hooked.

✓ Watch our Latest Live Stream: https://www.youtube.com/playlist?list...

✓ Free UDEMY Course on how we live stream here: http://ptzoptics.com/landing/coupons....

Hashtags: #ptzoptics, #livestreaming, #tech, #videoproduction, #PTZCameras, #streamingmedia, #webinar, #collaboration #wirecast #vmix #newtek #Tricaster #blackmagic #FacebookLive #YouTubeLive #videography #camera

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StreramGeeks || Episode 19 || Free Live Streaming Software - New OBS 20 Features [Audio]

December 5, 2017

StreramGeeks || Episode 19 || Free Live Streaming Software - New OBS 20 Features 

In episode 19 of StreamGeeks Live, we review the latest new features in OBS 20. We take a look at free vs paid live streaming software and how you can use OBS with advanced features such as RTSP Streaming, NewTek NDI, Studio Mode and now Stingers.

Here is a list of the most notable new features inside OBS 20.1.3: Modular View - Docking System New Rachni Blue/Grey Theme!

Default buttons in filters/sources Source Locking Preview Scaling Audio Clipping Visual Notifications Stinger Transitions We share with you how to setup OBS for professional video production in Studio Mode and the new Ranchi Blue/Gray theme available in version 20.

We also share the ability to lock sources, preview scaling and the new stinger effects. Stinger effects use a transparent alpha channel enabled video to seamlessly transition between two different scenes in OBS. Paul and Tess take you through all the basics for OBS and don't forget we have a completely free course on OBS here if you want to learn more: https://www.udemy.com/obs-live-stream....

Gain access to the Open Broadcaster Software course free with coupon code: "OBSFREE". For those new to OBS we review the OBS Layout and these key points: Downloading the Software Interface Overview Settings Overview Adding Inputs Setting up Audio Using Scenes Using Studio Mode Plugins RTSP Streaming NDI Setup Green Screen Setup Finally, we review all the normal StreamGeeks Segments and the difference between OBS, vMix, Wirecast, LiveStream and NewTek TriCasters.

✓ Watch our Latest Live Stream: https://www.youtube.com/playlist?list...

✓ Free UDEMY Course on how we live stream here: http://ptzoptics.com/landing/coupons....

Hashtags: #ptzoptics#livestreaming#tech#videoproduction#PTZCameras#streamingmedia#webinar#collaboration #wirecast #vmix #newtek #Tricaster#blackmagic #FacebookLive #YouTubeLive #videography #camera #streamgeeks

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StreramGeeks || Episode 19 || Free Live Streaming Software - New OBS 20 Features [Video]

December 5, 2017

StreramGeeks || Episode 19 || Free Live Streaming Software - New OBS 20 Features [Video]

In episode 19 of StreamGeeks Live, we review the latest new features in OBS 20. We take a look at free vs paid live streaming software and how you can use OBS with advanced features such as RTSP Streaming, NewTek NDI, Studio Mode and now Stingers.

Here is a list of the most notable new features inside OBS 20.1.3: Modular View - Docking System New Rachni Blue/Grey Theme!

Default buttons in filters/sources Source Locking Preview Scaling Audio Clipping Visual Notifications Stinger Transitions We share with you how to setup OBS for professional video production in Studio Mode and the new Ranchi Blue/Gray theme available in version 20.

We also share the ability to lock sources, preview scaling and the new stinger effects. Stinger effects use a transparent alpha channel enabled video to seamlessly transition between two different scenes in OBS. Paul and Tess take you through all the basics for OBS and don't forget we have a completely free course on OBS here if you want to learn more: https://www.udemy.com/obs-live-stream....

Gain access to the Open Broadcaster Software course free with coupon code: "OBSFREE". For those new to OBS we review the OBS Layout and these key points: Downloading the Software Interface Overview Settings Overview Adding Inputs Setting up Audio Using Scenes Using Studio Mode Plugins RTSP Streaming NDI Setup Green Screen Setup Finally, we review all the normal StreamGeeks Segments and the difference between OBS, vMix, Wirecast, LiveStream and NewTek TriCasters.

✓ Watch our Latest Live Stream: https://www.youtube.com/playlist?list...

✓ Free UDEMY Course on how we live stream here: http://ptzoptics.com/landing/coupons....

Hashtags: #ptzoptics, #livestreaming, #tech, #videoproduction, #PTZCameras, #streamingmedia, #webinar, #collaboration #wirecast #vmix #newtek #Tricaster #blackmagic #FacebookLive #YouTubeLive #videography #camera #streamgeeks

Watch Now:

Episode 18 || $10,000 Live Streaming Studio Budget - How we spent it! [Audio]

November 28, 2017

Episode 18 || $10,000 Live Streaming Studio Budget - How we spent it!

In episode 18 of StreamGeeks, we go over our entire budget of $10,000 and how we spent it to build our live streaming studio. $10,000 was just enough money to build out our entire office with new IP-based networking infrastructure that we can use for live streaming in our offices and our studio. We are also able to use the NewTek NDI inside our cameras and with compatible software (Such as vMix, Wirecast and Livestream Studio) to connect all of our devices over a gigabit ethernet switch.

So this episode we take you on a behind-the-scenes tour of how we set up our live streaming studio with a custom PC, multiple live streaming cameras and all of the hardware switchers which includes the PTZOptics IP Joystick. Paul and Tess review everything from standup desks to wall painting and budgeting for the technical equipment used in the entire office. As you can see from the picture above we spent a good amount of our budget (roughly 20%) on the gigabit networking infrastructure which includes our 5 GHz WiFi system from Ubiquiti. The television and set decor took up another 40% leaving just $4,000 for office furniture and painting. Luckily we got our entire office space for a steal (Just $13/sq/ft) and only have to pay $2,500 per month in a downtown West Chester, PA location.

To build out and design our live streaming studio from scratch we use Pinterest to visualize our plan. As you can see, we purchased various items for our live streaming studio that are both functional and appealing to our target audience. We know our audience is technically inclined and perhaps a little "geeky". So we chose furniture and shelving to help support various items that will enhance our live streaming environment. We also used our budget to build out areas of our office that are used for live streaming and spontaneous videos.  

Our super tech tool of the week has to do with setting up a managed ethernet gigabit switch for QoS quality of service. In order to do this, we had to label each one of our 24 ports and use our ubiquity management software to identify which devices require priority for live streaming video production. Since many of our ethernet cables were installed inside walls we had to use our ethernet cable checker to identify which port is connected to which device. Once we had each port on our switch labeled with the correct device we are able to prioritize our live streaming IP-based network.

The StreamGeeks go over everything from QoS (quality of service) on their live streaming network to the importance of painting walls energizing colors in this episode. We hope you enjoy some of our live streaming in video production tips and hope to see you next week I’m stream six live broadcast Mondays at 11 AM Pacific 2 PM Eastern.

✓ Watch our Latest Live Stream: https://www.youtube.com/playlist?list=PLBgMaK-_C5BYsvkKXN_NC_3M8kJaULll7

✓ Free UDEMY Course on how we live stream here: http://ptzoptics.com/landing/coupons.html

Hashtags: #ptzoptics, #livestreaming, #tech, #videoproduction, #PTZCameras, #streamingmedia, #webinar, #collaboration #wirecast #vmix #newtek #Tricaster #blackmagic #FacebookLive #YouTubeLive #videography #camera

00:0000:00

Episode 18 || $10,000 Live Streaming Studio Budget - How we spent it! [Video]

November 28, 2017

Episode 18 || $10,000 Live Streaming Studio Budget - How we spent it!

In episode 18 of StreamGeeks, we go over our entire budget of $10,000 and how we spent it to build our live streaming studio. $10,000 was just enough money to build out our entire office with new IP-based networking infrastructure that we can use for live streaming in our offices and our studio. We are also able to use the NewTek NDI inside our cameras and with compatible software (Such as vMix, Wirecast and Livestream Studio) to connect all of our devices over a gigabit ethernet switch.

So this episode we take you on a behind-the-scenes tour of how we set up our live streaming studio with a custom PC, multiple live streaming cameras and all of the hardware switchers which includes the PTZOptics IP Joystick. Paul and Tess review everything from standup desks to wall painting and budgeting for the technical equipment used in the entire office. As you can see from the picture above we spent a good amount of our budget (roughly 20%) on the gigabit networking infrastructure which includes our 5 GHz WiFi system from Ubiquiti. The television and set decor took up another 40% leaving just $4,000 for office furniture and painting. Luckily we got our entire office space for a steal (Just $13/sq/ft) and only have to pay $2,500 per month in a downtown West Chester, PA location.

To build out and design our live streaming studio from scratch we use Pinterest to visualize our plan. As you can see, we purchased various items for our live streaming studio that are both functional and appealing to our target audience. We know our audience is technically inclined and perhaps a little "geeky". So we chose furniture and shelving to help support various items that will enhance our live streaming environment. We also used our budget to build out areas of our office that are used for live streaming and spontaneous videos.  

Our super tech tool of the week has to do with setting up a managed ethernet gigabit switch for QoS quality of service. In order to do this, we had to label each one of our 24 ports and use our ubiquity management software to identify which devices require priority for live streaming video production. Since many of our ethernet cables were installed inside walls we had to use our ethernet cable checker to identify which port is connected to which device. Once we had each port on our switch labeled with the correct device we are able to prioritize our live streaming IP-based network.

The StreamGeeks go over everything from QoS (quality of service) on their live streaming network to the importance of painting walls energizing colors in this episode. We hope you enjoy some of our live streaming in video production tips and hope to see you next week I’m stream six live broadcast Mondays at 11 AM Pacific 2 PM Eastern.

✓ Watch our Latest Live Stream: https://www.youtube.com/playlist?list=PLBgMaK-_C5BYsvkKXN_NC_3M8kJaULll7

✓ Free UDEMY Course on how we live stream here: http://ptzoptics.com/landing/coupons.html

Hashtags: #ptzoptics, #livestreaming, #tech, #videoproduction, #PTZCameras, #streamingmedia, #webinar, #collaboration #wirecast #vmix #newtek #Tricaster #blackmagic #FacebookLive #YouTubeLive #videography #camera

Watch Now:

Our Ubiquiti Network Setup for Live Streaming + BTS Tour [Video]

November 21, 2017

Episode 17 || Our Ubiquiti Network Setup for Live Streaming + BTS Tour

In Episode 17 of StreamGeeks live we look at our ubiquity network set up for live streaming. At the heart of every modern live streaming, facility is an IP-based network. Paul and Tess show you their brand new Gigabit network setup for live streaming and video production which includes a power over ethernet managed network switch, a firewall, wireless access points and much more.

Episode 17 is our very first live stream in the new studio located in downtown West Chester Pennsylvania. The stream geeks share video footage from the IP network installation which includes running ethernet cable laying through the drop ceilings and installing wireless access points throughout the building. If you’re considering setting up and IP-based live streaming system this is a great episode for you.

So we start off with our Comcast Internet service which costs $250 above and provides 150 Mb of download speed and 20 Mb of upload speed. Comcast provides an Internet router which we connect to our UGM firewall and 24 port managed ethernet switch. This ethernet switch is then connected to all of our computers, cameras, and other IP devices used for live streaming and video production.

The IT department at stream geeks chose to go with the ubiquity 24 port POE managed gigabit switch because it provide gigabit speeds ideal for video over IP. This switch can be remotely managed using the ubiquity cloud key simplifying life for our IT department.

The goal of the new office for stream gigs this to have a completely interconnected working varmint where live streaming can be spontaneously available to any employee. From our public facing YouTube and Facebook live shows to our internal spontaneous Livestreams on Facebook work place we want to have the technology available to quickly Livestream professional video content. There are for our ubiquity wireless Unifi access points have been installed throughout the building to provide high-quality band with to any device wirelessly. How 24 port managed ethernet switch provides power over ethernet to power each wireless access point. These wireless access points are fast enough to live stream low latency video directly into our video production software such as vMix wirecast or even a Newtek tri-caster. We demonstrated this today on our live stream by using an iPhone 6 to wirelessly broadcast video and audio directly into our video production.

✓ Watch our Latest Live Stream: https://www.youtube.com/playlist?list=PLBgMaK-_C5BYsvkKXN_NC_3M8kJaULll7

✓ Free UDEMY Course on how we live stream here: http://ptzoptics.com/landing/coupons.html

Hashtags: #ptzoptics, #livestreaming, #tech, #videoproduction, #PTZCameras, #streamingmedia, #webinar, #collaboration #wirecast #vmix #newtek #Tricaster #blackmagic #FacebookLive #YouTubeLive #videography #camera

Watch Now:

Our Ubiquiti Network Setup for Live Streaming + BTS Tour [Audio]

November 21, 2017

Episode 17 || Our Ubiquiti Network Setup for Live Streaming + BTS Tour

In Episode 17 of StreamGeeks live we look at our ubiquity network set up for live streaming. At the heart of every modern live streaming, facility is an IP-based network. Paul and Tess show you their brand new Gigabit network setup for live streaming and video production which includes a power over ethernet managed network switch, a firewall, wireless access points and much more.

Episode 17 is our very first live stream in the new studio located in downtown West Chester Pennsylvania. The stream geeks share video footage from the IP network installation which includes running ethernet cable laying through the drop ceilings and installing wireless access points throughout the building. If you’re considering setting up and IP-based live streaming system this is a great episode for you.

So we start off with our Comcast Internet service which costs $250 above and provides 150 Mb of download speed and 20 Mb of upload speed. Comcast provides an Internet router which we connect to our UGM firewall and 24 port managed ethernet switch. This ethernet switch is then connected to all of our computers, cameras, and other IP devices used for live streaming and video production.

The IT department at stream geeks chose to go with the ubiquity 24 port POE managed gigabit switch because it provide gigabit speeds ideal for video over IP. This switch can be remotely managed using the ubiquity cloud key simplifying life for our IT department.

The goal of the new office for stream gigs this to have a completely interconnected working varmint where live streaming can be spontaneously available to any employee. From our public facing YouTube and Facebook live shows to our internal spontaneous Livestreams on Facebook work place we want to have the technology available to quickly Livestream professional video content. There are for our ubiquity wireless Unifi access points have been installed throughout the building to provide high-quality band with to any device wirelessly. How 24 port managed ethernet switch provides power over ethernet to power each wireless access point. These wireless access points are fast enough to live stream low latency video directly into our video production software such as vMix wirecast or even a Newtek tri-caster. We demonstrated this today on our live stream by using an iPhone 6 to wirelessly broadcast video and audio directly into our video production.

✓ Watch our Latest Live Stream: https://www.youtube.com/playlist?list=PLBgMaK-_C5BYsvkKXN_NC_3M8kJaULll7

✓ Free UDEMY Course on how we live stream here: http://ptzoptics.com/landing/coupons.html

Hashtags: #ptzoptics, #livestreaming, #tech, #videoproduction, #PTZCameras, #streamingmedia, #webinar, #collaboration #wirecast #vmix #newtek #Tricaster #blackmagic #FacebookLive #YouTubeLive #videography #camera

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Facebook Workplace - Paid community & private streaming option [Audio]

November 13, 2017

StreamGeeks || Episode 16

Facebook Workplace - Paid community & private streaming option

✓ Watch our Latest Live Stream: https://www.youtube.com/playlist?list=PLBgMaK-_C5BYsvkKXN_NC_3M8kJaULll7

✓ Free UDEMY Course on how we live stream here: http://ptzoptics.com/landing/coupons.html

Hashtags: #ptzoptics, #livestreaming, #tech, #videoproduction, #PTZCameras, #streamingmedia, #webinar, #collaboration #wirecast #vmix #newtek #Tricaster #blackmagic #FacebookLive #YouTubeLive #videography #camera

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How to Use Facebook Workplace for Live Streaming [Video]

November 13, 2017

StreamGeeks || Episode 16

Facebook Workplace - Paid community & private streaming option

✓ Watch our Latest Live Stream: https://www.youtube.com/playlist?list=PLBgMaK-_C5BYsvkKXN_NC_3M8kJaULll7

✓ Free UDEMY Course on how we live stream here: http://ptzoptics.com/landing/coupons.html

Hashtags: #ptzoptics, #livestreaming, #tech, #videoproduction, #PTZCameras, #streamingmedia, #webinar, #collaboration #wirecast #vmix #newtek #Tricaster #blackmagic #FacebookLive #YouTubeLive #videography #camera

Watch Now: